Tuesday 17 November 2015

Fuel efficient cars play a big role in Sri Lanka’s automotive market

The decision to buy a car involves several points to consider. But hands down, fuel efficiency is the most important factor when buying cars today.  Fuel efficient cars not only profit the owners financially, but also the environment.

Passenger vehicles play a large role when fuel efficiency comes to play. Passenger vehicles are your large vehicles, majorly public transports. The Bigger they are, the more they consume and hence they have to be considered first when talking about fuel efficiency.

Even though, a sedan is not that big in size and consumes less fuel in comparison, they still take up a large chunk in the on-road vehicle group. Today, sedans are mostly owned by your average citizen and he/she is very strong on the decision of buying a car with good fuel efficiency.

A consumer’s sorting method to buy cars in Sri Lanka is not any different and fuel efficiency is the top factor here as well. People have the luxury to choose from a collection of the best affordable fuel efficient cars. Those who buy cars in Sri Lanka solely on the basis of brand loyalty are also making fuel efficient cars their priority. Now that information is easily available on the internet, it allows consumers to understand more about the vehicles and their fuel efficiency.  The more information they gain, the more it is required by car companies to deliver a product as per the required needs.

In Sri Lanka car makers have done an impressive job in the past decade, increasing fuel efficiency without sacrificing power. Technological innovations have opened doorways to allow an increase in horse power and fuel economy at the same time. Most of the major automakers today have added their own look and feel to the latest cars in Sri Lanka along with the best gas mileage. Car companies have also promised improvements to those wanting to buy a car in Sri Lanka. Now, we have cars that weigh the same as they did in the 80’s, but are 80% more fuel efficient and 60% more powerful.

Top of the line car companies like Tata Motors have launched a range of the best affordable fuel cars in Sri Lanka. Cars like Zest and Bolt have given consumers what they are looking for. These cars are built keeping in mind the constantly hovering issue of fuel efficiency. Diesel & Motor Engineering PLC (DIMO) together with Tata Motors have made this combined effort, keeping the current Sri Lankan market and environmental need in focus. These cars have already been appreciated for their stunning new design language, best-in-class driving pleasure, high-tech, segment-first, connectivity features and mostly on the fact that they are highly fuel efficient.

It was essential for both consumers and companies to understand the need to conserve fuel. With an ongoing effort from companies like Tata motors and the Sri Lankan customers, who have realized the gravity of the situation, we can look to a better future. This change in consumer buying behavior may have happened to save cash on fuel but has happened none the less.